When your business depends on referrals, you should have a strategy and a process for generating those referrals. (Unfortunately, I’m an expert at screwing this up, having spent years (decades?) not doing anything intentional to generate the referrals that built … Read More
Blog
Not that I’m anti-AI…
It’s certainly nice to have excavators instead of having to dig ditches by hand. But if you never get any exercise, that’s not good, either. It’s great to have calculators and spreadsheets to do math, but we have no mathematical … Read More
AI for Solo Consultants: Your Intern, not Your Replacement
There’s a lot of talk about AI replacing and transforming jobs, which has some kernels of truth alongside a whole lot of AI-hype. It’s hard to throw an AI-generated rock without hitting a newly minted “AI Expert” or “AI Strategist”. … Read More
Selling a Porsche to a Honda Buyer
“It’s even smaller than I pictured, but I guess I can make it work. How much is it?” “$195,000.” “What? But the Honda I’m looking at is $30,000.” “Well, that’s a very different vehicle.” “I know. It has more room, … Read More
Inline editing for Contact fields
Like so many apps, Mimiran has screens to show you information about a record, and a corresponding screen to create or edit information for that record. This works well, but sometimes, you may want to edit information without switching over … Read More
Integrating Mimiran with Kit (formerly ConvertKit)
It’s easy to connect Mimiran to Kit (ConvertKit) to automatically add new Kit subscribers from Contacts created from Mimiran Lead Capture Forms. Note that if you update these Contacts in Mimiran (for example, perhaps you only ask for an email, … Read More
Who should I talk to next?
It’s one of the big dilemmas– we know we need to do a better job of following-up, but with limited time and limited energy, how do we know who to follow up with? I know I’ve spent hours staring at … Read More
Language doesn’t just describe, it creates reality
If you’ve never read Chalmers Brothers’ wonderful book Language and the Pursuit of Happiness, I recommend you do. (Check out my interview with Chalmers on Sales for Nerds.) Tell me if it doesn’t change the way you think, and if it … Read More
Thank you for your timely message
I didn’t even realize how badly I needed your solution until I got your cold outreach message. Even though I have a council of advisors, a wonderful network of people who often give me rather unvarnished advice, plus Google and … Read More