Word of Mouth Marketing Michael Katz Blue Penguin Development

Are you maximizing word of mouth and referrals?

Referrals are awesome, right? Just because I’m a big fan of “growing beyond word of mouth”, doesn’t mean I hate referrals. On the contrary, I love referral business. When I did consulting, all my business was word of mouth. (And … Read More

What I learned selling services

Like a lot of people who accidentally became consultants, I got started because I was really good at helping companies solve certain kinds of problems that they had trouble solving themselves. Like a lot of people who start consulting companies, I … Read More

Webinar: grow sales *and* profit

Join us for a webinar on B2B sales optimization. We’ll look at how manual negotiation processes cost time, sales, stress, and 10% or more of profit. Why does this happen? What have companies tried to do about it? And what … Read More

Upcoming Event: Professional Pricing Society Fall Conference

We’ll have a booth at the upcoming Professional Pricing Society Fall Conference in Orlando, October 22-23. Come by and see us and learn more about Sales Compass. Get more information and register here.