You’ve probably experienced sending off a proposal and getting caught in the “voicemail loop of Hell”, wondering what happened to that prospect that seemed so eager. (This is what actually how the current Mimiran software started– I just wanted to … Read More
proposals
Do you need a Virtual Assistant (VA) now that you have AI?
AI performs many of the duties of a Virtual Assistant (VA), so you may wonder if a VA even makes sense anymore for a solo consultant. Here are 8 ways to use a VA in the AI era to get … Read More
As a solo, you can move fast. Don’t exhaust yourself
When you’re a solo consultant, your speed and agility are valuable assets for you and your clients. But just because you can go fast, doesn’t mean you always should. When I was a young consultant, hearing that Fortune 500 clients … Read More
BoxLight: a macOS ring light that doesn’t require Tahoe and doesn’t waste screen space
One of the cool features in macOS 26 (Tahoe) is the ability to use your screen as a ring light for video calls and recording (they call it EdgeLight). However, for various reasons, I don’t want to upgrade to Tahoe … Read More
Why “Sales” Sucks for Solo Consultants, and Trying to Fix It Just Makes It Worse
We’ve all experienced the attack of the aggressive salesman, chasing us across the car lot, shoving a business card at us while we’re just trying to grab a drink, calling and emailing incessantly, trying to wear down our resistance until … Read More
AI for Solo Consultants: Your Intern, not Your Replacement
There’s a lot of talk about AI replacing and transforming jobs, which has some kernels of truth alongside a whole lot of AI-hype. It’s hard to throw an AI-generated rock without hitting a newly minted “AI Expert” or “AI Strategist”. … Read More
Selling a Porsche to a Honda Buyer
“It’s even smaller than I pictured, but I guess I can make it work. How much is it?” “$195,000.” “What? But the Honda I’m looking at is $30,000.” “Well, that’s a very different vehicle.” “I know. It has more room, … Read More
Authenticity is the currency
A lot of folks in marketing overuse the term “authenticity”, like it’s some kind of commodity you can fake, and thereby increase sales. But authenticity is precious, which is why so many people are trying to fake it. This goes … Read More
Small Year-end Solo Consulting Housekeeping Tips
Happy holidays! I hope you’re taking some time away from business to be with family, friends, nature, a good book, etc. But this is also a good time to make some adjustments while you may have a moment. Here are … Read More
Proposals don’t win deals, they lose them
“Sounds good, can you send me a proposal?” These words used to excite and terrify me. Then, I’d go off to write an amazing proposal to wow the prospect and win the business. So much stress, for so little success. … Read More