proposals

90 Second Video Experiment

I’ve been playing around with a really cool tool called Lumen5, which makes it easy to turn blog posts into video. So I took one of the more popular posts on this blog, How Your High School English Class is … Read More

Creating the Right Lead Magnets for each Stage in the Buyer’s Journey

Your buyers’ journey will determine how you should offer Lead Magnets (pieces of content offered in exchange for email and/or other contact information) to lay out stepping stones to make the journey easier. Put the wrong stone in the wrong … Read More

2018 Pipeline Planning

2019 Sales and Marketing Pipeline Planning

We’ve all done our sales planning for 2019? If you’re a bit behind, like some people I’ve heard about, you can use this quick pipeline planner to get a sense of how many leads you need, what your close rate … Read More

How to do sales proposals the right way

If you’ve read this blog for a while, you know there’s a lot of material on proposals. I’ve also done a lot of coaching and consulting on proposals. Each time, I tell myself I should really put this content in … Read More

2018 Pipeline Planning

2018 Sales and Marketing Pipeline Planning

We’ve all done our 2018 sales and marketing pipeline planning already, right? He he. If you’re a bit behind, like some people I’ve heard about, you can use this quick pipeline planner to get a sense of how many leads … Read More

Mimiran Robot and MeetEdgar Octopus

How to Exponentially Increase the Value of Your Content (With a Robot and an Octopus)

“Content Marketing” is all the rage these days, and with good reason. Rather than the traditional approach of filling web pages with meaningless corporate jargon about how awesome you are, why not provide some actual value to the visitor, right? … Read More

All the customer cares about is price!

Have you spent months carefully developing an opportunity, invested hours in creating a polished proposal, only to have the prospect tell you that they went with a cheaper option? We’ve all been there. It’s frustrating and we might gripe, “they … Read More

The Answer’s Easy, but What’s the Question?

When I was a kid, we had to learn to use the encyclopedia to look up information. The school library had a couple of sets and it seemed like a vast world of knowledge. Of course, sometimes I’d want to … Read More

Mimiran Referring Contact Sales Referral

Referrals in the Internet Age… Let Me Introduce You

Referrals are the best leads. That’s why some of our favorite words to hear as business owners are, “let me introduce you to someone who might need your help.” Depending on who you ask, they are 2x, 5x, or infinitely … Read More

whiteboard picture to improve proposal

Use Pictures to Improve Your Proposals

They say a picture is worth a thousand words and that can certainly be true when it comes to proposals. Don’t add pictures for the sake of adding pictures, but if you can use illustrations to advance the story, that … Read More