Despite strong demand for technology products by both home and business buyers, competitive pricing is exerting strong downward pressure on profits and stocks. Hardware makers are suffering the most, from storage, to memory, to processors. As this Wall Street Journal … Read More
Monthly Archives: July 2007
5 Ways NOT to do Promotions
From Mental Floss, here are 5 Ballpark Promotions that Went Wrong. Example number 1: 10-cent beer night.
The Math of Multiple Discounts
Recent research by Akshay Rao and Haipeng Chen confirms that people have a hard time processing a sequence of percentage discounts. For example, if you have a $100 item at 20% off, and then take another 20% off, what is … Read More