August 2016 - Mimiran

Monthly Archives: August 2016

multiply the value of your content

How to Multiply the Value of Your Content

Great content is great. It’s also really hard to produce and who has time for that, anyway? You can take a page from Oprah’s book and multiply the value of your content creation efforts by spreading their impact, or repurposing. … Read More

The biggest mistake in marketing (according to Seth Godin)

I was listening to Seth Godin’s Q&A session on The Tim Ferriss Show, and I recommend you listen to the whole thing, but the first question was, “what’s the biggest mistake marketers make?” Godin said (and I paraphrase, I was … Read More

How to turn a sales conversation into a proposal

How many times have you had a great meeting with a prospect, had the prospect ask you for a proposal, think, “I’ve got this one”, and then sit down and realize the proposal isn’t going to be as easy as … Read More

Technical pain, business pain, life pain

12 Secrets of Successful Sales Conversations

You’ve finally got a meeting scheduled with your prospect. (If you missed them, you might want to read about how to get more people to convert on your site, and when to call them to get an initial conversation.) I … Read More