In the hey-day of the 90s dot-com boom, aspiring entrepreneurs sought out venture capitalists because they needed money to build and promote products, but just getting a meeting was its own challenge. So many people wanted VC money that the … Read More
consulting
Equilibrium
According to Merriam-Webster, equilibrium means: When you run a solo business, the lack of definition 1 tends to lead to a lack of definition 2. Rarely do client projects arrive and progress at steady, predictable rates. Some stretches client work … Read More
Control Freaks
How many of us started our own business because, at least in part, we wanted to be in control? ( )But then somehow you realize your business has got control of you. (Or is that just me?) I’ve been thinking … Read More
The Power of Community
I’m not a huge soccer fan, and don’t get me started on FIFA, but I love the World Cup. There have been some fantastic matches (Cape Verde almost upsetting Argentina!). I was too tired yesterday to join some cousins at … Read More
Necessary and Unnecessary Tasks
If you want to run a marathon (I don’t), you need to cover 26.2 miles. That’s hard work and there’s no way around it. But you can hire a coach, join a running group, hydrate well, feed off the crowd … Read More
Solopreneur Summertime Sadness
Summer puts solopreneurship into stark relief. You want to enjoy some well-earned vacation, be present with your kids and keep up with work, while your clients and prospects balance their schedules. I would like to tell you that I have … Read More
Want more/better referrals?
Are you crystal clear about your exact *ideal* client? (If not, try the “Nail Your Niche” tool.) Do you talk to your referral partners? Do you know who they are? (Mimiran helps you track and have the conversations.) Do you … Read More
The real challenge with follow up
The real challenge with follow up for solo consultants isn’t lack of leads or time (although those can be issues, too). After all, if you had exactly one person to follow up with this week, you could easily make that … Read More
Using a CRM for effective networking
Traditionally, CRMs are for a VP of sales tracking the sales team’s efforts to push deals through a pipeline by the end of the quarter. They don’t have much to say about networking and referrals. But if you get most … Read More