Monthly Archives: May 2015

Embedded E-Signatures for Proposals

Mimiran has made it easy to accept proposals online. Now you can include an embedded e-signature in your proposal, and, if you allow PDF generation for that proposal, the PDF version. A merge field automatically creates the signature box. Once … Read More

Price Segmentation is Thousands of Years Old

If you’re not offering your prospects “good/better/best” pricing, you may want to catch up to the ancient Egyptians. According to the “Stuff You Missed in History Class” podcast, the embalmers offered 3 levels of mummification, with only the highest, “most … Read More

William Zinsser, Author of ‘On Writing Well,’ Dies at 92

B.B. King died, marking the passage of a blues giant. In less broadcast news, Zilliam Zinsser also died. Zinsser was the author of ‘On Writing Well‘, a classic that everyone writing proposals should read. (Confession: I haven’t read it.) His … Read More

Price Objections are Great

Some prospects will negotiate out of habit, almost out of obligation to see if they can get a lower price. After all, many vendors have trained them to do this. If you have a history of offering deep discounts at … Read More