“Automation” is one of those buzzwords that’s almost as overused as “AI” (and sometimes people put those buzzwords together). Automation promises massive scalability, and getting us out of a lot of the stuff we don’t want to do (like talk … Read More
features
Using a CRM for effective networking
Traditionally, CRMs are for a VP of sales tracking the sales team’s efforts to push deals through a pipeline by the end of the quarter. They don’t have much to say about networking and referrals. But if you get most … Read More
Pivots vs Tweaks
Solo consultants often suffer from feast-or-famine cycles, and even if you manage to smooth things out, there’s always some up and down that makes you consider adjusting. But when you’re really busy, it’s hard to make the tweaks to incorporate … Read More
Does your todo list fit on your calendar?
It’s easy to get a long list of overdue tasks and people to follow up with. When will this happen? Mimiran makes it easy to block off time in your calendar to do batch tasks, like “Follow up with Partners” … Read More
Why Your Consulting Lead Magnet Doesn’t Convert
You’ve finally created your lead magnet, put it on your site, and you’re excited to sit back and let the money roll in. And… crickets. Why didn’t it work? There are lots of reasons your lead magnet doesn’t convert, of … Read More
Zoom Networking, the Fortune is in the Follow-up
Zoom networking followup (or lack thereof) is the most essential task if you want to make Zoom networking effective. You could spend your whole week in Zoom networking meetings and never move your business forward if you don’t have good … Read More
Why “Sales” Sucks for Solo Consultants, and Trying to Fix It Just Makes It Worse
We’ve all experienced the attack of the aggressive salesman, chasing us across the car lot, shoving a business card at us while we’re just trying to grab a drink, calling and emailing incessantly, trying to wear down our resistance until … Read More
Not that I’m anti-AI…
It’s certainly nice to have excavators instead of having to dig ditches by hand. But if you never get any exercise, that’s not good, either. It’s great to have calculators and spreadsheets to do math, but we have no mathematical … Read More
AI for Solo Consultants: Your Intern, not Your Replacement
There’s a lot of talk about AI replacing and transforming jobs, which has some kernels of truth alongside a whole lot of AI-hype. It’s hard to throw an AI-generated rock without hitting a newly minted “AI Expert” or “AI Strategist”. … Read More
Inline editing for Contact fields
Like so many apps, Mimiran has screens to show you information about a record, and a corresponding screen to create or edit information for that record. This works well, but sometimes, you may want to edit information without switching over … Read More