Raise Prices, Marc Andreesen, Reuben Swartz

“Raise Prices” Marc Andreessen says you should

Silicon Valley legend Marc Andreessen (@pmarca) was on Tim Ferriss’s (@TimFerriss) podcast recently, and Tim always asks his guests what they would put on a billboard. Marc said two words: “I’ve got one, I’ve actually thought about hiring a skywriter to … Read More

Don’t limit yourself on price

If you’re reading this blog, you probably know the dramatic profit impact of small price improvements.  (For a company running at 10% net margin, a 1% price improvement increases profit by 10%.)  Yet even when companies want to improve pricing … Read More

SaaS University: Maximizing SaaS Revenue

If you’re in the software industry, don’t miss SaaS University in Dallas, January 26-28. With over 30 sessions, this event provides the best opportunity for folks in the SaaS community to learn, share, and network. Get early bird pricing through … Read More

Change the world $27 at a time

I’ve never done this before, but today I’m going to plug the Grameen Foundation‘s “$27 on the 27th” campaign. For those of you who don’t know, the Grameen Foundation is a microlending institution that helps poor women in developing countries … Read More

Six Sigma Pricing: Improving Pricing Operations to Increase Profits

Six Sigma Pricing: Improving Pricing Operations to Increase Profitsby ManMohan S. Sodhi and Navdeep S. Sodhi288 pages If your company negotiates prices, you need to read this book. The authors provide a welcome operational complement to the much broader literature … Read More

Webinar Recording Available

We mentioned earlier that we were about to do a webinar on Effective Pricing and Value Capture, as part of the FeaturePlan webinar series. The recorded versions (Flash and mp3) are now available online. Oh, and it’s also dugg on … Read More

Webinar on Effective Pricing and Value Capture

On Wednesday, January 24, I’ll be presenting a webinar on Effective Pricing and Value Capture at 12 noon EST. If you don’t make it live, we will make a recording available later (we’ll post a link here). Effective Pricing and … Read More

Just returned from PPS conference

The Professional Pricing Society Spring Conference in San Francisco was last week. About 450 pricing people were there. I’ve never been to a Star Trek convention, but I’d guess they’re similar in their aggregation of people who care passionately about … Read More

Upcoming Webinar “Knowing is Half the Battle: The Importance of Effective Pricing Benchmarks”

For members of the Professional Pricing Society, we have an upcoming webinar on the importance of effective pricing benchmarks (members click here to register). March 15, 2006, 12 Noon EST Companies recognize that there is tremendous opportunity in improved pricing … Read More

Upcoming Talks: Pricing with Imperfect Information

I had a post back in December about pricing with imperfect information. This will also be the subject of two upcoming talks, one at the PROS Pricing Conference in March, and one at the Professional Pricing Society Conference in May. … Read More