It’s one of the big dilemmas– we know we need to do a better job of following-up, but with limited time and limited energy, how do we know who to follow up with? I know I’ve spent hours staring at … Read More
psychology
Language doesn’t just describe, it creates reality
If you’ve never read Chalmers Brothers’ wonderful book Language and the Pursuit of Happiness, I recommend you do. (Check out my interview with Chalmers on Sales for Nerds.) Tell me if it doesn’t change the way you think, and if it … Read More
Thank you for your timely message
I didn’t even realize how badly I needed your solution until I got your cold outreach message. Even though I have a council of advisors, a wonderful network of people who often give me rather unvarnished advice, plus Google and … Read More
It’s about time– scheduling for business solopreneurs
We all get the same 24 hours each day, etc, etc. You know the sayings… Unfortunately, most of these sayings come with the message about how we need to do more with those 24 hours. We are running faster and … Read More
When someone ghosts you…
“What do you do when someone ghosts you?”, someone asked me recently, as I was talking about the importance of having lots of conversations. Unfortunately, this will happen. Every few years, I have a meeting set up (often by the … Read More
The dreaded vacation?
As a solo consultant, it’s easy to burn out. So many balls in the air, and all on you to keep them from crashing. Of course, you’d like to take a vacation. But is it really a vacation if you’re … Read More
Turn Zoom Meetings (and other content) into Evergreen Lead Magnets
One of the (many) challenges of solopreneurship is the feast-or-famine cycle of business development and project work, because there’s never enough time. Heaven forbid you might want to have a vacation in there somewhere. (After all, is it vacation if … Read More
Avoid the dreaded “just checking in…”
How many times do you get an email or phone call from someone “just checking in [to ask for money]”? How many times have you, knowing the critical importance of follow up, left an email or voicemail that started with, … Read More
The Scam Economy
Don’t you just love those messages in your inbox that start “I’m so impressed by your work at [Company] and I’d love to connect to find ways to collaborate”? Or: I’m not opposed to advertising. I’m not opposed to getting … Read More
Cask-strength positioning for solo consultants
AI is all the rage (and what can I say, I find it very helpful), but for many consultants, AI is just making difficult work more streamlined, instead of transforming the nature of the work. What can transform your business** … Read More